ROAS Analytics & Alerts ‑ OTB

ROAS Analytics & Alerts ‑ OTB

Pricing
Free plan available. Free trial available.
Rating
5.0 (1)

Unify your growth stack into always-on analytics with root-cause answers to protect ROAS daily.

Most brands can't explain why ROAS drops. Metrics shift across Shopify, Meta, Google, and Klaviyo — but no single tool connects the dots or tells you why. Out of the Blue does. Built-in root-cause analysis identifies the likely driver across channels the moment performance changes — so your team acts in minutes, not days. Connects to 60+ data sources. Daily and weekly summaries surface the top 3 things that changed, why it happened, and exactly what to do next.

Most brands can't explain why ROAS drops. Metrics shift across Shopify, Meta, Google, and Klaviyo — but no single tool connects the dots or tells you why. Out of the Blue does. Built-in root-cause analysis identifies the likely driver across channels the moment performance changes — so your team acts in minutes, not days. Connects to 60+ data sources. Daily and weekly summaries surface the top 3 things that changed, why it happened, and exactly what to do next. more
  • Stop flying blind — one view of ROAS, CVR & revenue across every channel
  • Get alerted before a bad day becomes a bad week — with the cause identified
  • Daily + weekly summaries highlighting the top 3 things that need your attention.
  • Catch drift before it hits your numbers — auto-baselines + forecasting
  • Ask questions in plain English and get answers in seconds — no SQL & analyst

Languages

English

Works with

  • Checkout
  • Attentive
  • Google Ads
  • Google Analytics 4
  • Klaviyo
  • Meta Ads
  • TikTok Ads

Pricing

Choose the plan that best fits your business.

Free

Free

Features

  • Track Shopify + Meta performance
  • Get simple daily/weekly summaries
  • Catch big spend shifts instantly
  • Ask AI for quick answers (1/day)
  • Connect 1 store

Starter

$199 / month

or $1,990/year and save 17%

Features

  • Connect Google Ads, TikTok, Google Ads
  • Connect Klaviyo
  • See which ads are driving ROAS and CTR
  • Spot underperforming landing pages early
  • Get alerts before money is wasted
  • Ask AI for quick summaries (5/day)
  • Up to 2 stores

30-day free trial

Growth (Popular)

$599 / month

or $5,990/year and save 17%

+$1 for every 5,000 events

Features

  • Starter +
  • See where customers drop off in funnel
  • Find out why conversions rise or fall
  • Protect tracking with server-side pixel
  • Error alerts on site, UTM & checkout
  • GA4 + Edgetag integrations
  • Ask AI to explain funnel issues (10/day)
  • upto 3 stores

30-day free trial

Professional

$749 / month

or $6,999/year and save 22%

+$1.5 for every 5,000 events

Features

  • Everything in Growth, plus
  • Customer journey: first click to purchse
  • See high-value bundles, checkout pattern
  • POS + online sales in one view
  • Forecast dips with AI anomaly detection
  • Ask AI for deep RCA (20/day)
  • Up to 5 stores

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (1)

Overall rating
5
Counts per rating level
  • 100% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 0% of ratings are 1 stars
February 28, 2025

Great to always stay informed about issues which naturally arise while maintaining a shop.

dunatura
Germany
About 6 hours using the app
Out Of The Blue replied June 4, 2025

Thanks for your feedback!

We're thrilled to hear that Out Of The Blue helps you stay informed and ahead of the curve.

Issues are bound to arise in any store, and our goal is to make sure you're never caught off guard.

If there's ever anything more we can do to support you, we're just a message away!

Support

App support provided by Out Of The Blue.

Developer

Out Of The Blue

400 Concar Dr, San Mateo, CA, 94402, US

Launched

September 10, 2024

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Sensitive data, device and activity data

  • Sensitive data

    Name, email address, phone number, physical address

  • Device and activity data

    Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data:

Store owner, blog contributors

  • Store owner

    Name, email address, phone number, physical address

  • Blog contributors

    Email address, IP address, browser and operating system

View and edit store data:

Customers, products, orders, discounts, store credit, marketing, store analytics, Shopify Functions, Online Store

  • View customers

    Customer data erasure, browsing behavior, merge customers, customer data

  • View products

    Inventory, products, collections

  • View orders

    Draft orders, all order history, returns, shipping information

  • View discounts

    Discount codes and promotions

  • View store credit

    Store credit accounts

  • View marketing

    Marketing events

  • Edit store analytics

    Reports, web pixels

  • View Shopify Functions

    Cart transforms

  • Edit Online Store

    Checkout page, Online Store pages, Online Store script tags, theme

  • View other data

    Cart transforms, locations, price rules

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